a while ago, a friend sent me a facebook message: “You’re a foodie right? www.hot-dinners.com/Gastroblog/Latest-news/f-a-t-by-freddie-brings-gourmet-sandwiches-and-ice-cream-to-fitzrovia“. thank goodness for it and major props to him for chancing upon the online article, because it led me to this lovely little gem of a pop-up sandwich, pickles and ice-cream store just off charlotte street!
F.A.T shares a shop space with a hairdresser (sharps) and a coffee shop (Dunne Frankowski), and has a menu of gourmet sandwiches and desserts available at lunchtime that changes once in a while.
coffee at the first counter, sandwiches at the next, and a hairdresser in the back
when we visited on a wednesday afternoon, here is what freddie (the very nice girl who single-handedly runs her sandwich shop and very recently made the career switch from being a creative director to this) had to offer:
my friend and i couldn’t decide between the kimchi cheese sandwich and the duck pate sandwich so we decided to order one of each to share (indeed, sharing is caring)! service was rather slow despite it not being very crowded, but its because freddie lovingly prepares everything by herself. so go if you’re not in a rush, and i suppose the upside is that you’re guaranteed quality? 🙂
we were beyond excited when the food arrived; we couldn’t wait to see if the sandwiches tasted as good as they looked and sounded!!! and *drumroll please*… we all thought both sandwiches did! after much deliberation, half of us decided that we preferred the kimchi to the pate one while the other half preferred the pate to the kimchi so i suppose it can be concluded that both of them are equally good, it just depends what you’re looking for?
kimchi and stilton grilled cheese sandwich – £4.50
i LOVED this sandwich; its something i am definitely going back for and will miss when its gone 😦 it wasn’t just the filling of the sandwich that i adored, i also thought the big slabs of white sourdough were amazing! served wonderfully warm, they were toasted to perfection and i was in food heaven with all that melty stilton cheese and kimchi sandwiched between it.
some might say the combination of stilton cheese and kimchi sounds odd but trust me, if you are a kimchi and a cheese fan you will probably LOVE this. when i took my first bite, i was surprised at how well it went together but now that i think about it, i wonder why i didn’t think of the combination earlier! hahaha. definitely one of the most satisfying sandwiches i have had in a while; i would say this is a must-try if you visit if not because you love kimchi or cheese or good bread then just to give this novel combination a chance!
duck pate sandwich with parsley salad, pickled beets, and chillies – £4.50
if you prefer having something light for lunch, then this would definitely be the choice for you instead of the kimchi sandwich. the pate was extremely fragrant, smooth, and creamy and topped with pickled beets (which they sell in jars at the counter), parsley, and shallots. everything came together and resulted in a very refreshing open sandwich, full of light flavours! if you’re someone that needs something more substantial for lunch though, then this might not be the perfect choice for you since the serving isn’t very big or filling. very yummy though!!! maybe have this AND something else? 😉
and of course we couldn’t leave without sampling some of freddie’s desserts after those delightful sandwiches, so we ordered 2 slices of pie to share:
pumpkin pie with stout ice cream & gingersnap crunch – £3.50
chocolate and pretzel pie with black pepper szechuan ice cream – £3.50
the “safer” choice of pumpkin pie was the more popular of the 2 among us. the 3 components really complemented each other – the pumpkin pie and ginger crust together were really very yummy, and the combination was made even better with the stout ice cream that topped it! the pumpkin filling was light and not overly sweet, with the natural taste of pumpkin really shining through.
as for the more “adventurous” choice of the chocolate and pretzel pie, i enjoyed it but the rest were not quite fans of the szechuan ice cream! the dark chocolate pie filling was rich and yummy, but without the black pepper ice cream, the pie would actually have been pretty normal in my opinion. the black pepper szechuan ice cream though, is definitely something to write about. what i thought was most interesting about it was how strongly it tasted of szechuan spices! there was barely a hint of any sweetness in the ice cream; it was purely savoury which explains why it is just not some people’s cup of tea, but i thought that was what made it really special! the fact that i was having in ice cream something i am so used to having as seasoning for chicken and other chinese dishes was rather exciting hahaha. another thing to note about the ice cream at F.A.T is that it is unusually thick and sticky (freddie told us she uses a lot of cream to give it this texture & consistency) so i guess not everybody will like it (though we did!).
given the lovely environment in the shop, the affordable pricing and the yummy food, F.A.T is certainly not your run-of-the-mill pop up shop and is definitely worth a visit before it moves on at christmas. freddie also has a selection of baked goods at the counter and i wouldn’t mind heading back to try some of them as an accompaniment to a good cup of coffee. am already looking forward to the next time i get to sink my teeth into the kimchi + stilton cheese sourdough sandwich 😛
F.A.T by Freddie (pop-up)
Sharps, 9 Windmill Street
London W1T 2JF